About Star Gems
What is Star Gems?
Star Gems Inc. is a B2B custom jewelry wholesaler and complete solutions partner for independent jewelry retailers. We combine in-house jewelry manufacturing with technology built to help retailers design, quote, sell, order, and track custom jewelry.
Who does Star Gems serve?
Star Gems serves qualified jewelry-industry businesses, with a primary focus on independent jewelry retailers. We do not sell directly to consumers.
Does Star Gems manufacture jewelry in-house?
Yes. Star Gems completes jewelry production in-house, including sketching and design, CAD, revisions, stone sourcing, casting, setting, finishing, prototyping, and order fulfillment.
Is there a minimum order?
No. Star Gems does not require a minimum order.
How long has Star Gems been in business?
Star Gems was founded in 1986 and has served the jewelry industry for 40 years as of 2026.
Where is Star Gems located, and where do you provide service?
Star Gems is based in Norcross, Georgia. We serve retailers throughout the United States, offer international service, and provide local pickup.
Who leads Star Gems?
Star Gems is led by Anish Desai, President and CEO, and Rohan Desai, Director of Operations.
Which industry organizations is Star Gems affiliated with?
Star Gems participates in leading jewelry-industry organizations and networks, including RJO, AGTA, Polygon, Jewelers of America, the American Gem Society, and Continental Buying Group.
Starting a Custom Jewelry Project
What can I submit to start a custom project?
You can begin with an inspiration photo, hand-drawn sketch, written description, or an existing CAD file or model. Our team can develop the project from there.
What information should I provide?
Provide the metal type and color, finger size or finished dimensions, stone sizes and quantities, a reference image or sketch, your target budget, and your preferred delivery date. Complete and accurate information helps us quote and design the project faster.
Can Star Gems work within a target budget?
Yes. We use your budget as a design constraint and may recommend adjustments to specifications or weight. We will not compromise the structural integrity or quality of the finished piece, and a lower-cost version may not be identical to the original specifications.
Guidelines:
Order Guidelines ↗
Can you guarantee a delivery date or rush an order?
Tell us your preferred delivery date when you submit the project. We will make every reasonable effort to accommodate a rush at no additional rush charge, but we cannot guarantee a specific delivery date.
Guidelines:
Order Guidelines ↗
Can Star Gems copy a design from a photo?
A photo can be used as inspiration for a similar custom version, or we can modify a related design from the Star Gems CAD Design Library. Exact reproduction depends on feasibility and the retailer’s right to use the submitted design.
Guidelines:
Order Guidelines ↗
How do I submit a new custom project?
Quotes, CAD, and Timelines
How long does a custom jewelry project take?
A typical custom project takes approximately four to six weeks from complete project information through finished production. The exact schedule depends on design complexity, revisions, customer-owned materials, and response times.
Learn More:
Our Process↗
How long does it take to receive a quote?
Once we have enough information to evaluate the project, quotes are usually completed within one business day.
What happens after I accept the quote?
After quote acceptance and receipt of all required information, the initial CAD is normally ready within two to three business days.
How long do CAD revisions take?
Each revision cycle generally takes two to three business days. Reasonable revisions are included before final CAD approval.
When does the production timeline begin?
The production timeline begins after the retailer gives final CAD approval and Star Gems has received any required customer-owned materials.
How long does production take after CAD approval?
Production normally takes approximately three to four weeks after final CAD approval, depending on the complexity of the piece
What can extend the timeline?
Missing or inaccurate project details, CAD revisions, late customer-owned materials, changed decisions, slow approvals or communication, project complexity, and peak-season volume can extend the schedule. Customer-owned or heirloom-stone projects may add up to two weeks. During peak periods, plan for an additional one- to two-week buffer.
How long is a quote valid?
Star Gems does not use a fixed expiration period for custom quotes. If a project is delayed, we may need to reconfirm pricing based on current specifications, metal markets, and material costs.
Is there a CAD fee?
CAD is normally included when it is created for an intended Star Gems production order. If an account repeatedly requests or cancels CAD work without moving projects into production, a $150 CAD fee may apply. That fee will be credited toward the retailer’s next Star Gems order.
How many CAD revisions are included?
Reasonable revisions are included before final approval. Extensive or repeated redesign that changes the project scope may require a new quote or an additional fee.
Can I change or cancel a design after CAD approval?
No. Final CAD approval authorizes production, so the design cannot be changed and the order cannot be canceled after approval. Review every detail carefully before approving the CAD.
Customer-Owned Materials, Waxes, and Production
Can I send stones, jewelry, or metal for a custom order?
Yes. Star Gems accepts loose stones, existing jewelry or mountings, precious metal or scrap, and finished components for custom production, subject to inspection and feasibility.
Learn More:
Sending Us Materials ↗
What must I include when sending materials?
Every shipment of customer-owned stones or materials must include a completed Incoming Materials Form. Clearly identify the project and provide instructions for each item.
How are customer-owned stones handled?
Star Gems inspects and laser-measures customer-owned stones to support accurate design and production. There is no separate charge for measuring. If stones are in an existing mounting, we can remove them; tell us whether the remaining gold or metal should be returned or applied to the order.
How are stone-setting fees handled?
Setting is included when the quoted stones are supplied by Star Gems. Setting customer-owned stones is quoted separately.
Can I request a wax or prototype?
Yes. A wax can be requested once a CAD exists, either before or after final CAD approval. When a physical fit or scale check is needed, reviewing the wax before final approval is usually most useful.
How long does a wax take, and what does it cost?
A wax is normally prepared within one to two business days. There is no wax fee; shipping is $30 by FedEx two-day service or $45 for overnight service.
Pricing, Payment, and Shipping
What does a standard custom quote include?
A standard quote includes metal, labor, CAD work, Star Gems-supplied stones and setting when applicable, and shipping. Setting for customer-owned stones is quoted separately.
What pricing can logged-in retailers see?
Logged-in retailers can view wholesale pricing and retail-price options calculated at 2×, 2.5×, or 3× keystone where available.
When is payment due?
Payment is due before the finished order ships.
How are finished orders shipped?
Star Gems normally ships by FedEx two-day or overnight service. Outgoing orders are fully insured. Local pickup and international service are also available.
What should I do if a shipment is lost or damaged?
Contact Star Gems immediately. Photograph the package and item, retain all packaging and shipping materials, and follow our team’s instructions so we can begin the insured-shipment review.
Support:
contact us↗
Quality and Order Support
What happens if there is a problem with the finished piece?
Contact Star Gems promptly with the order details and clear photos. Every manufacturing-defect request is manually reviewed. If the issue resulted from Star Gems manufacturing, we will take care of the correction or remake.
Learn More:
Our Process↗
What is not considered a Star Gems manufacturing defect?
Customer or retailer errors, inaccurate information, approved design specifications, alterations made after delivery, misuse, and accidental damage are not Star Gems manufacturing defects.
Can I track my project?
Yes. Retailers can review quotes, submit custom projects, and track available project statuses in the Star Gems dashboard. Updates may include quote, CAD, wax or prototype, inbound processing, production, and outbound delivery stages.
Retailer Technology
What technology does Star Gems offer retailers?
Star Gems offers the CAD Design Library, GemArt AI, Reverse Image Search, Ring Studio, TextMeChat, and the Star Gems retailer dashboard. Each tool supports a different part of the retailer’s design, sales, communication, ordering, or production workflow.
What is the Star Gems CAD Design Library?
The retailer-facing CAD Design Library includes more than 25,000 existing designs with live metal-based pricing. Designs can be modified, produced in multiple metal options, and made in any finger size.
Learn More:
CAD Designs↗
What is GemArt AI?
GemArt AI creates jewelry concepts from a text prompt, image, or sketch and provides a ballpark price. A retailer can then move the concept into the formal quote and CAD process.
Learn More:
GemArt AI↗
Can GemArt AI be added to my website?
Yes. GemArt AI can be placed on a retailer’s public website for customer use. The customer sees the generated design and a ballpark retail price calculated at 3×. The retailer receives the lead and decides whether to proceed.
Learn More:
GemArt AI↗
What is Reverse Image Search?
Reverse Image Search lets a retailer upload a jewelry photo, find visually similar designs in the Star Gems CAD library, view live pricing, modify a matched design, and start an order from the match.
What is Ring Studio?
Ring Studio is a customer-facing ring builder that can be embedded on a retailer’s website. It displays live retail pricing at the current 2.5× setting, generates customer leads, and connects approved projects to Star Gems production.
Learn More:
Ring Studio↗
What is TextMeChat?
TextMeChat supports one-to-one and group customer texting, PaybyText, and SellByText product catalog and checkout capabilities. Edge integration requires the retailer to purchase the applicable Edge EDT module, and additional fees apply.
Learn More:
TextMeChat↗
How much do the Star Gems technology tools cost?
Pricing and plan details vary by product.
Still have a question or ready to start a project?
Contact Star Gems to discuss your custom jewelry project, retailer technology needs, or account questions.
Contact Star Gems
Start a Custom Project
Book a 1-on-1 Demo
Schedule a personalized demo to explore our CAD Gallery, GemArt AI, and production tools —
and discover how Star Gems can help you design, price, and produce jewelry faster than ever.
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